Wednesday, 24 November 2010

My ad of the week. Volkswagen Polo advert Don'TStop by hip hop artist Roc C


The new 2010 Polo Volkswagen advert created by DDB UK. Art Director Richard Denney and Copywriter Dave Henderson created the idea for this advert and I think it is fantastic.The emotions evoked especially for it being a car advert are unreal. The dancing used shows passion, I think designed to evoke the passion drivers have with a new car. The music is on point to match the tagline. Overall, I love this ad, check it out and see what you think.

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