The current brief my partner and me are working on in College at the moment is "The Officers Club'. Which I am enjoying very much. Our job has been to give a new image to the brand. Previously the brand image had been one reflective of discount, and low end clothing. So the aim is to create an TV commercial which gives a new cool, fashion savvy look to the brand to reflect its recent makeover.
At first I found the brief a little frustrating as I wanted to create an advert which was original but I found myself keep producing a standard solution, and I always want to do my best. So my partner and me loosened up with a few creative thinking games, and got working again. This time we produced much better ideas. So now we have an idea which we genuinely love, our job now is to just to begin filming. Which I cannot wait for! Some scenes may be a little difficult to do, and potentially embarrassing, but that shall form our appreciation of the end result, having never filmed a TV commercial before! Hopefully my next update will be that the filming went very well!
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